Born in 2020, Azaleo is a bohemian brand launched by Soraya Bakhtiar as a tribute to her free-spirited and adventurous lifestyle. Modernising the ancient tradition of layering fragrant oils, Azaleo makes perfumes that can be worn both individually or together for a personalized experience. Together with nose Stéphanie Bakouche, Azaleo was born out of Grasse and has since raised a genuine interest with its cruelty-free vegan perfume line of three spiritual scents. More coming soon.