The perfume trends to watch in 2026
2026 is just around the corner, and with it come the fragrances set to define the year ahead. Want to be among the first to explore the perfume trends of 2026? Join us as we take a closer look at the scents waiting on the horizon.
Alongside the ever-present gourmand trend, lighter, more skin-close fragrances will continue to evolve. Not necessarily clean, but unadorned and uncomplicated. This includes everything from soft, lactonic notes to musk, aldehydes, light incense, and Iso E Super in scents that evoke a sense of calm and groundedness.
Fruits will claim even more space in 2026: expect everything from crisp apples and pears to smooth figs, sweet raspberries and juicy apricots. Exotic fruits like pineapple and coconut will remain relevant, joined by distinctive notes such as banana and pomelo. The fruits of 2026 are often paired with warm, full notes such as amber, leather, spices, and rich woody notes.
In a world that keeps accelerating, we’re increasingly drawn to fragrances that make us pause, reflect, and immerse ourselves. Storytelling is more important than ever, and this is undoubtedly reflected even in the perfumes of 2026 – whether capturing a moment, a place, or a narrative. Here, fragrance becomes more than scents: they carry messages that transport us through time and space.