Sniph Wrapped 2021

Published December 31, 2021

Another year has passed and all we can say is – wow! 2021 might not have turned out how any of us thought but we hope you’ve been able to see the silver lining when things haven’t been going your way. Before we step into a new year with new experiences, challenges and scent destinations we look back at the year that has passed to tie it all together. So without further ado, here is Sniph Wrapped 2021!

Most popular collection: Work/Play

We’re proud to see that more guys and men are giving themselves the pleasure of discovering exquisite scents together with us. Keep it up!

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Biggest growth: Trending Now

The women aren’t far behind with more women joining collection Trending Now than ever. Discover trending scent notes in unexpected ways with this fan favourite!

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Most popular accessory: Sniph Rack

The scent wardrobes of our customers grew and many of you needed to complement with the classic and oh-so-smart Sniph Rack to keep your perfume shelf organized.

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Most popular case: Light Blue

Blue was the colour of the year with a clear winner amongst our Sniph cases. More exciting colours to come during 2022…

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Most popular Discovery Set: Sensual Musks

Our curated Discovery sets gained popularity and there was one that stood out amongst all of you, which was scent note musk!

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Most popular gift set: Around the Globe

Our gift guide continued to be a real hit and the favourite was a journey around the world - in scent. Filled with the perfect perfumes to begin your scent journey and take you all around the world in seconds.

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Top 3 on your perfume shelves

The top three favourite perfumes during all of 2021 were all time hit Cherry Punk EdP by Room 1015 (also last year’s winner), intoxicating 1978 EdP by Les Bains Guerbois and mythical Padre EdP by MA|LO.

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Most popular for her: Pas Ce Soir EdP

The feminine favourite was flirty Pas Ce Soir EdP by BDK Parfums with seductive notes of florals, ginger and quince.

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Most popular for him: 1978 Les Bains Douches EdP

The masculine favourite was 1978 EdP by Les Bains Guerbois with spicy tobacco and sophisticated vanilla.

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For all of our subscribers: 821 litres of perfume

Our subscribers enjoyed more than 821 litres (!!) of perfume during 2021. We look forward to spreading the pleasures of scent to even more of you during 2022!

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